Advising Growth Strategies

Growth Strategies

Looking for strategies for growth at your small business? The Growth Strategy series provides advice on customer acquisition, product pricing, service pricing and customer relationships. Additional article topics include how to avoid startup burnout, annual planning, quarterly planning, tax strategy and more.

Businesses have a flow state (cash flow, that is) just like people do. In 1990, Mihaly Csikszentmihalyi wrote his seminal book on the flow state of mind in which time seems to fly and our minds operate at optimal...
Was it a year of change for your small business? Maybe you're still making some last minute adjustments to prepare for a different tax structure for next year? While many of those changes could still be unknown, there are...
Fifteen percent. That's enough for your business to be earning. Well, that's enough if you don't start really questioning the challenging issues. But I'm  getting ahead of myself. Let's start with this simple question: How much should my business be...
Aren't you glad you're not public? If you were, you would likely be stressing about your quarterly earnings release instead of thinking about how to grow your business. I spent a decade working for a public company about ten years...
I'm sure you've heard about one of the many new tax programs out this year. If you're like most of us, you don't know what they mean yet for your business investments. If you're worried that they could mean less...
Do you like pricing new product or service offerings? For many of us, it's a stressful decision. Too high of a price and customers won't want the new offering. Too low and we feel as though we've cheated ourselves...
Having written this feature for a year now, I thought I would reflect on a topic that may not be top of mind for business value improvement: happy employees. What impact does happiness have on a business? Isn't that something that...
Early in my career, I created the customer support department for a software development firm that created hardware and software systems.  The running joke with the engineers was that computers were great until the users logged on. I felt...