Your Digital Business

Your Digital Business

Before COVID-19, dealing with disruption in the product management space meant worrying about competitor encroachment, deployment delays, or a laundry list of other challenges. You thought that was tough, right? Product...
What is a product firm? Is it a digital design agency? Yes, and. Is it a development firm? Yes, and. It is a digital agency? Maybe. Is it an IT consulting or staffing firm? No. So, what...
Unless you are an artisan or craftsman, manual processes in your business are bad. Manual processes create inefficiencies, increased costs, and negative customer experiences. Small and mid-sized companies don't remove manual processes because they don't know how and believe it will be...
In an ideal world, once an application’s scope and requirements have been defined, and you have moved into wireframing, prototyping and building, no changes will be made to the requirements or scope. Notice that we said ideal. In reality, this...
We’ve always viewed a website as an application, but we often get quizzical looks or harsher reactions from clients and partners. Let’s start at the most basic level and define a website and a web application. Wikipedia defines a website...
How do application development firms really come up with their estimates? You are likely going to get a couple of proposals to develop your application. We recently started a web application with a client that received three proposals during their...
Application awareness...have a plan beyond, “If we build it they will come” or ,“We’ll just put it in an app store.” The reality is they won’t come and you won’t get any visibility in the now, very crowded app stores...
Most people want to buy something tangible. Something we can look at, touch, smell, and, in our own personal way, assess whether we like it. When we initially engage with clients, they typically have a fuzzy vision of the application...

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