How-To Guides

How-To Guides

Guides on How to Start a Business, or keep one thriving.

Coffee. It's one of the most consumed beverages in the world, and nowhere is that more true than Columbus. Judging by the proliferation of thriving coffee shops and producers, it seems the locals can't get enough. Thankfully for aspiring roasters,...
Editor's Note: As of 5/26/2016 InHealth Ohio is being liquidated by the Ohio Department of Insurance. More information is available here.  In part one of a small business owner and entrepreneur's guide to healthcare, we discussed the legal obligations of...
Last week, we discussed goal building– the essential first step for any business before stepping into social media. Now that you have a goal and have also defined a measurement of success, your next step will be finding your...
To offer health insurance or not to offer health insurance− it's a decision small business owners face the minute they take on employees. And it's a decision they shouldn't take lightly. Why? Health insurance generally attracts workers, keeps them around,...
Business conferences provide entrepreneurs a great platform to both grow their network and expand their knowledge and understanding of important industry topics that can impact bottom lines. When you make the choice to attend a conference, you're making an...
Editor's Note: As of 5/26/2016 InHealth Ohio is being liquidated by the Ohio Department of Insurance. More information is available here.  How a business owner should approach health insurance is one loaded question. An issue of increasing complexity, it's not...
You've got a small business and you'd love to have a great website to show off your products or services. However, you've got a small budget, little experience with website design, and not a lot of spare time on...
Quick. What is your social media goal? If you answered “to earn more fans,” keep reading. If you answered “to increase my online visitor conversions,” then get back to work. According to eMarketer.com, the number of social media users in...

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