Tips of the Trade

Tips of the Trade

Tips and advice for entrepreneurs.

The Columbus Chamber's economic forecast for the region is the work of Bill LaFayette, vice president of economic analysis for the chamber, and three other local economists: Joe Mandeville of Red Capital Group, George Mokrzan of Huntington Bancshares, and...
I grew up without the convenience of chain stores. Once or twice a year, my family would make a trip to the ‘burbs to visit these giant stores, with the fancy toy aisles tucked in the back. It was...
You probably hate doing it. Going to events and forcing yourself to network is nerve racking. Do you have your elevator speech down? Will you be underdressed or overdressed? Do you have to speak in front of everyone or...
Research continually shows that people make decisions emotionally, then justify what they want with logic. So if logic is your first line of offense in your marketing, you're not addressing a huge chunk of your potential audience. Whatever your product...
Choosing the right architect for your project is a critical step that can "make or break" your startup. In reality, you are selecting a business partner to manage your project who just happens to use the “tools” of architecture...
To anyone who has been denied a bank loan for a small business, it may seem that the proverbial window of opportunity has closed. However, for those who are determined to get off the ground, alternative business financing can...

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