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Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters
February 28, 2020 @ 11:30 am - 1:00 pm
This TIGER Talk is based Dr. Gleb Tsipursky’s new book, “Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters.”
Do you want to avoid business disasters — minor mishaps or major calamities — that threaten can bankruptcy and bring down promising careers? Behavioral Economics and Cognitive Neuroscience studies reveal that dangerous judgment errors called “cognitive biases” trigger the poor decisions at the root of countless business disasters caused by leaders going with their gut and trusting their instincts.
Combining practical business case studies with cutting-edge research, our speaker will help you make the wisest and most profitable decisions and protect yourself, your career, and your business from disasters.
Dr. Gleb Tsipursky is on a mission to protect leaders from dangerous judgment errors known as cognitive biases by developing the most effective decision-making strategies.
Already a best-selling author, Dr. Tsipursky is best known for “The Truth Seeker’s Handbook: A Science-Based Guide.” His new book is “Never Go With Your Gut: How Pioneering Leaders Make the Best Decisions and Avoid Business Disasters“. It’s the first book to focus on cognitive biases in business leadership and reveal how you can overcome these dangerous judgment errors effectively.
Dr. Tsipursky’s cutting-edge thought leadership was featured in over 400 articles and 350 interviews in Fast Company, CBS News, Time, Business Insider, Government Executive, The Chronicle of Philanthropy, CNBC, and Inc. Magazine. His expertise stems from over 20 years of consulting, coaching, speaking, and training experience as CEO of Disaster Avoidance Experts. It also comes from his research background as a behavioral economist and cognitive neuroscientist with over 15 years in academia, including 7 years as a professor at The Ohio State University, with dozens of peer-reviewed academic publications.
Advance Reader Copy of “Never Go With Your Gut”
Event is free and includes a light lunch.
11:30am – Networking & lunch
12:00pm – Program begins
1:00pm – Networking resumes
Thank you to our sponsor
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